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BIG SKY’S FUTURE OF TOURISM DESTINATION MANAGEMENT STRATEGY

 

FUTURE OF TOURISM COMMUNITY STRATEGY SESSIONS 

 

This spring Visit Big Sky is hosting a series of workshops with leading field experts to dive into topics critical to evolving the tourism economy in Big Sky. We hope you’ll join us!

CLIMATE ACTION FOR THE TOURISM INDUSTRY 
Tues., March 19, 9 a.m. – 2 p.m. 

 

OUTDOOR RECREATION: DEVELOPING SHOULDER SEASON EXPERIENCES 
Tues., April 23, 9 a.m. – 2 p.m. 

 

SUPPORTING THE TOURISM WORKFORCE 
Mon., May 6, 2–5 p.m. 

 

ARTS, CULTURE, AND HERITAGE: DEVELOPING SENSE OF PLACE 
Tues., May 7, 9 a.m. – 2 p.m. 

 

CLOSING NETWORKING EVENT  
Tues., May 7, 5-7 p.m  
 

All workshops will be held at the Big Sky Chapel. Registration is required and lunch will be provided for full day workshops. 

TOGETHER WE WILL:

  • Create a shared vision of success 

  • Learn from market trends and proven practices in other destinations 

  • Identify strategies to improve the visitor experience while protecting a sense of place 

  • Develop strong connections with others in the tourism economy 

  • Move toward action! 

 
ABOUT THIS PROJECT:  

Visit Big Sky is collaborating with a robust project team to create a destination management strategy for the community of Big Sky.  

What is a destination management strategy? It’s a planning approach that involves the local community to strike a balance between the needs of residents, tourism industry stakeholders, and the environment, all within the context of a growing visitor economy centered around outdoor recreation. When a destination strategy is done well, it supports sustainability and also promotes regeneration – enhancing the visitor experience while giving back to the destination long-term. We’ll develop this strategy in close collaboration with stakeholders and community leaders, ensuring a sense of ownership and a united effort in its implementation. 

Ready to get involved? Register for a Strategy Workshop today!  

Your participation is invaluable as we build a collective vision of Big Sky's future tourism landscape. 
 

RESEARCH:

Visit Big Sky in collaboration with Crosscurrent Collective and ECOnorthwest, have conducted two different critical research pieces to serve as the foundation of the Destination Strategy. These reports are intended to not only inform the strategy but also provide community members with insights into the current state of tourism in Big Sky. We invite you to explore this background research! Survey Results below! 

 

The Destination Management Strategy Advisory Team for Visit Big Sky would like to thank you for your time and interest in this initiative: 

Convener: Brad Niva, Visit Big Sky 

Team members:  

  • Dylan Thornton, Belonging in Big Sky 

  • Katie Alvin, Arts Council of Big Sky 

  • Ashley Wilson, Big Sky Community Organization 

  • David O’Connor, Big Sky Housing Trust 

  • Lizzie Peyton, Big Sky Sustainability Network Organization (SNO) 

  • Yann Benjamin, Big Sky Resort 

  • Kristin Gardner, Gallatin River Task Force 

  • Bayard Dominick, Lone Mountain Land Company 

  • Krista Traxler, Lone Mountain Land Company 

  • Daniel Bierschwale, Big Sky Resort Tax District